IT spending choices directly impact your bottom line, with cloud solutions offering clear ways to control costs while building capabilities. Your technology investments - from email systems to cybersecurity tools - keep your company competitive without creating budget surprises. I recall a conversation I had with a client years ago - a local business owner with about 25 employees - he said; "Ann, I just need all my tech to work, and at a reasonable price". A lot has changed over the years - tech is so much more pervasive everywhere, and managing cyber risk is now a big part of it. But the bottom line is the same: IT spending choices directly impact your bottom line.
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Five Smart IT Cost Management Ideas for Growing Businesses
Posted by Ann Westerheim on 3/13/25 4:06 PM
Tags: small business technology, cybersecurity

If you frequently travel for work around the Massachusetts area (or even beyond), you may have noticed an alarming rise in text scams known as smishing pretending to be from E-ZPass. These fraudulent messages claim that you owe unpaid tolls from recent travel, and they often pressure you to make an immediate payment on unpaid toll bills. E-ZPass recently has issued a mass email warning of its customers. These scams are not just isolated to New England, they have spread as far as California, where their toll system is known as FastTrak.
Read MoreTags: Cybersecurity, email scams, Text Scams

In a world where cyber attacks have become the great equalizer, no business - no matter how big or small - is immune. Many small enterprises mistakenly believe that cyber threats target only the giants, but in 2025, hackers are leveling the playing field. This report unveils the emerging trends in cybersecurity, exposing how vulnerabilities in small businesses can spell disaster and why investing in robust defenses is no longer optional but essential. Prepare to rethink your strategy and protect what matters most.
Read MoreTags: small business, cybersecurity
Westford, MA February 12, 2025 - Ekaru is proud to announce that CRN®, a brand of The Channel Company, has recognized Ekaru on its Managed Service Provider (MSP 500) list in the Pioneer 250 Category.
Read MoreSweetheart Scams & Cyber Threats: Don’t Let Hackers Steal Your Heart… or Your Money
Posted by Ann Westerheim on 2/4/25 2:46 PM
February is here, and with Valentine's Day approaching, love is in the air - and online. But while people are searching for romance, cybercriminals are hunting for their next victim. Romance scams aren’t just a personal threat; they’re also a serious business risk. As employees blur the lines between personal and work device usage, scammers see an opportunity to infiltrate networks, steal credentials, and drain bank accounts. A single compromised account or financial scam can put an individual or an entire business at risk. Don’t let cybercriminals turn hearts - and your company’s security - into their next target.
PCI Compliance & Beyond: What DMARC Means for Your Business
Posted by Ann Westerheim on 1/30/25 10:02 AM
Tags: performance, operating and storage temperatures for electronics
Truth in Tech: What Local Businesses Need to Know About the FTC’s Crackdown on Fake Reviews
Posted by Ann Westerheim on 12/9/24 4:58 PM
The Federal Trade Commission (FTC) has implemented the Consumer Reviews and Testimonials Rule to combat deceptive practices in online reviews and endorsements. This new rule went into effect October 21, 2024.
Read MoreTags: small business, online safety, Artificial Intelligence
The One Easy Change That Reduces 99.9% of Your Microsoft 365 Security Risk
Posted by Ann Westerheim on 12/5/24 3:37 PM
Cybersecurity threats to Microsoft 365 accounts can be reduced by 99.9% through one simple, free solution: multi-factor authentication. Only about one-third of users currently implement this powerful security measure!
Read MoreTags: cybersecurity, Microsoft 365, Cyber Insurance
Microsoft 365 and Multi-Factor Authentication: A Simple Step to Secure Your Small Business
Posted by Ann Westerheim on 11/18/24 10:49 AM
Did you know that Microsoft estimates that 99.99% of security incidents for Microsoft 365 involve accounts that don't have multi-factor authentication? (https://learn.microsoft.com/en-us/partner-center/security/security-at-your-organization) Microsoft 365 is one of the most targeted applications in the world by cyber criminals everywhere, and with a free and simple extra step, you can help safeguard your account.
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