Technology Advisor Blog

At Ekaru, we've been partners with GoTo for several years now, and we've helped design, configure, install, and support phone systems for many local businesses in the greater Boston area.  We've been using the system in our own office for several years, and the visual dial plan editor, the ability to work from everywhere, and integrated video conferencing are compelling features.  Recently several of the local businesses we work with have taken the next step to implement "call center" features.

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 These days, office phones are basically computers on your network.  VoIP stands for "Voice over IP", which is a fancy way of saying that the phones work over a computer connection, not the old standard phone lines we all used to have.  Years ago, if you had small business with about ten employees, you may have needed to get at least five phone lines to make sure that at least half of your team could be on the phones at the same time.  If a sixth call came in, that would end up getting a busy signal.  With VoIP, you can have as many simultaneous calls as you want, and it all works over your Internet connection - no "phone lines" needed.

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January is a great time to set some technology goals for your local business. So much technology is available to small businesses these days for digital enablement - work from anywhere, hybrid work, video, integration with Microsoft Teams... Things that only large enterprises could afford in the past are now available on a small business budget! If you haven't updated your tech in a while reach out to learn about what's new!

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This week we hosted another business leader in our Pandemic "Lunch and Learn" small business technology series.  Frank Correira, Senior Channel Manager at LogMeIn spoke to the Ekaru business community about "unified communications" - Voice / Video / Text. 

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VoIP (Voice over IP) telephony ensures effective communication and business continuity in times of crisis, as many of our clients have seen over the past few weeks.  Unlike traditional phone systems that are tied to an office location, VoIP phones can be used anywhere. 

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In case you missed it:  Last week we hosted a technology lunch and learn event with our partner, Jive Communications.  Local business owners enjoyed networking, lunch, and technology.   

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It's a New Year - Are you tired of your old phones?

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